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Best 16 Free & Paid CRM Software for Business Owners in 2023

    Do you want to know the list of the best CRM software for small businesses?  If Yes, you have landed at the right place.

    Normally small businesses start their sales activity with a spreadsheet and a calendar for the lead management process. As the business grows and the client base increases, managing sales get difficult. To get out of this mess, you need to switch to a CRM and keep your sales momentum. CRM helps you in organizing your customer data and put your team on the same page.

    CRM for small businesses is all about organizing customer information and sales activity. This helps you to know your business status in just a few clicks.

    List of 16 Free & Paid CRM Software

    1. Salesforce

    Salesforce is a cloud-based CRM software. It’s affordable and easy to use. It also comes with great customer support. Salesforce has everything small businesses need in CRM software. If you are looking for the overall best CRM software as a small business owner, think seriously about going with Salesforce CRM.

    2. Zoho

    Zoho is one of the most popular cost-effective CRM Software for small businesses. This CRM version is free for 10 users and 5,000 records. It comes with a mobile app and social CRM among other things. Their first step upgrade (for more users, features, and 100,000 records) is only $12/user/month. If you are looking for a free CRM solution to start with, you must consider Zoho.

    3. PipeDrive

    Pipedrive because it is simple and easy to use. That is the reason many small business owners like it. The dashboard is very user-friendly. The setup takes less than two minutes. The setup doesn’t need training and as a result, you can get started right away.

    4. is a cloud-based CRM software. It is ideal for a workforce that needs frequent collaboration on tasks and projects. This popular CRM platform offers a Kanban-style board view of your tasks. Some of their popular clients are Coca-Cola, Hulu, and Canva.

    5. Sugar  CRM

    SugarCRM is a popular  CRM software. It integrates sales, marketing, and employee tracking.  SugarCRM is available both as cloud-based as well as on-premise software.

    6. Infusionsoft

    Infusionsoft is a popular CRM software for many small business owners. It offers  CRM features fit for small businesses. The price also is affordable for small business owners.

    7. Insightly

    Insightly is a simple, scalable solution that grows with your business. Insightly is a  feature-rich CRM software that fits the demand for small businesses. It covers all the basic demands of CROM software that small businesses need.

    Furthermore, it is also highly scalable as your business grows. Additionally, Insightly is one of the most affordable CRM solutions available in the market. You can start with a free version. You can then go for paid plans if you find them suitable. The price starts at a fraction of the price of comparable CRM software.

    8. Netsuite

    With NetSuite CRM you can track leads through each step of the customer lifecycle. You can track right from lead generation, prospect nurturing, sales orders, and fulfillment to support. The price is also affordable.

    9. Bitrix24

    Bitrix stands for flexibility. It offers a completely free account for 12 users, and five GB of storage. Very popular among small businesses.

    10. Commence

    Commence is an affordable Web-based CRM software. It is designed for small and mid-size businesses. It is very easy to use and as a result, it takes much less time to get started.

    11. BASE

    Base is a next-generation sales productivity platform. It provides powerful and effective sales tools that will impact your small business. Base is an all-in-one platform for all your sales needs.

    12. Apptivo

    Apptivo CRM is part of Apptivo’s suite of business solutions. This CRM connects contact and leads management with project management and marketing software. It helps your business in connecting better with customers.

    13. Pipeline Deals

    Other than the normal features of CRM software, pipeline deals additionally send snapshots of your sales status to your mailbox.  It helps you to know your business status. Their customer support is excellent.

    14. Capsule

    Capsule is a very popular CRM software in small and mid-size businesses. This CRM software is free for up to two users with 10 MB of storage, and 250 contacts. To upgrade, it’s $12/user/month.

    15. SAP

    SAP is built for small businesses. It has no minimum user requirements. As the business grows you have the option of scaling up as per your requirements. and it is scalable to your needs as your business grows.

    16. Nutshell

    Nutshell is another very popular CRM software for small businesses. The software automatically imports Gmail messages and events and meetings into Google Calendar. The setup requires less time and is hence easy to get started.

    The monthly pricing starts at free. However, to avail of more advanced features, they have paid plans. It can go up to $60 for three users.

    More Software Reviews:

    Other than this list of best CRM software, there is also much more effective Software available in the market. Before you buy, evaluate your requirements and then buy the one which suits your business best.

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