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Best 10 Online Store Builders in 2025

best online store builders for small business

Creating an online store has never been easier than it is now with online store builders. Nowadays, no technical skills are required to create, customize and manage your store. Online store builders have more features and better designs with more tools to help your business grow. Here is a curated list of the best e-commerce store builders in 2025 by our tech experts.

What is an Online Store Builder?

An online store builder is a tool that allows you to build an e-commerce website and make money online. It gives you tools to set up your website, list products, process payments and manage orders all in one place.

10 Online Store Builders

1. Shopify

shopify - best online store builder
Shopify, based in Ottawa, Canada is the first platform for an e-commerce store for most people worldwide. It is a user-friendly platform with all the tools you need to sell products online. Shopify’s headquarters is based in Canada. The company claims to have 200, 000 merchants currently selling their goods through the platform. They offer a 14-day free trial; after that, you can sign up for paid plans.

Features:

  • Customizable themes
  • Mobile-friendly designs
  • Built-in payment gateways
  • Multi-channel selling (sell on social media and marketplaces)
  • Excellent customer support

Why Choose Shopify?

Shopify is perfect for beginners and established businesses alike. It has advanced tools for inventory management and analytics. You can also integrate apps to enhance your store’s functionality.

Pricing: Plans start at $29 per month.

2. Wix eCommerce

Wix is headquartered in Tel Aviv, Israel. It has grown into a powerful e-commerce platform. This popular online store builder presently has over 80 million users in 190 countries and is growing fast. You don’t need to know coding or programming to have a site in Wix. The platform provides you with a drag-and-drop facility. You can build your store just within 5 minutes. It is ideal for small to medium-sized businesses.

Features:

  • Drag-and-drop website builder
  • A wide variety of templates
  • Integrated SEO tools
  • Secure payment options
  • Marketing tools like email campaigns

Why Choose Wix eCommerce?

Wix allows you to build a visually stunning store without coding. It also offers flexibility to customize your site according to your brand’s needs.

Pricing: Starts at $27 per month.

3. BigCommerce

Headquartered in Austin, Texas, USA; it’s created for businesses on the move with growing or already large sizes. It excels through great SEO tools and integration of more than one sale channel with full scalability. There is full support for a larger product catalog. BigCommerce features flexible APIs with customization support and is great for businesses aiming at global expansion.

Features:

  • Unlimited products, storage, and bandwidth
  • Integration with marketplaces like Amazon and eBay
  • Advanced SEO capabilities
  • Mobile-optimized stores
  • Built-in analytics tools

Why Choose BigCommerce?
BigCommerce focuses on helping businesses grow. It provides tools to expand your store across multiple sales channels and increase your visibility online.

Pricing: Starts at $29.95 per month.

Read: How to Start an Online Store

4. Squarespace

Squarespace is headquartered in New York City, USA was launched in 2024. It’s popular among creative professionals for its sleek and modern design templates. Squarespace is ideal for artists, photographers, and businesses focusing on branding and storytelling. While its eCommerce features are slightly limited compared to Shopify or BigCommerce, Squarespace excels in visual appeal and ease of use. The site offers a free trial to get the hang of things before you sign up for one of their paid packages.

Features:

  • Beautiful templates for online stores
  • Built-in SEO and analytics
  • Integrated payment processing
  • Blogging capabilities
  • Easy inventory management

Why Choose Squarespace?
If you want a visually appealing store with minimal effort, Squarespace is a great option. It’s especially popular among artists, photographers, and boutique owners.

Pricing: Starts at $23 per month.

5. WooCommerce

WooCommerce is headquartered in San Francisco, USA. It is a WordPress plugin, making it a favorite for users who already operate a WordPress website. WooCommerce is highly flexible, offering endless customization options through plugins and themes. It’s open-source, so users have full control over their store. WooCommerce is ideal for tech-savvy entrepreneurs who prefer self-hosted solutions.

Features:

  • Free to use (with optional paid extensions)
  • Highly customizable
  • Supports a wide range of payment gateways
  • Open-source platform
  • Large community for support

Why Choose WooCommerce?
WooCommerce gives you complete control over your online store. It’s a great choice if you’re comfortable with WordPress and want a flexible solution.

Pricing: Free, but you may need to pay for hosting and extensions.

Read: How to Create a Website

6. Ecwid

Headquartered in Encinitas, California, USA, Ecwid adds eCommerce functionality to already existing websites or social media sites. Perfect for entrepreneurs with an established strong online presence who want to jump into selling a product or service, it also has multi-channel selling capabilities. Ecwid is ideal for small- to medium-sized businesses.

Features:

  • Free plan available
  • Multi-channel selling
  • Secure payment options
  • Mobile-friendly store design
  • Integration with existing websites

Why Choose Ecwid?

Ecwid is ideal for businesses looking to add eCommerce functionality to an existing website or start small.

Pricing: Free plan available; premium plans start at $15 per month.

7. Magento (Adobe Commerce)

Magento, now known as Adobe Commerce, is headquartered in San Jose, California, USA. It’s a robust platform for enterprise-level businesses. Magento supports complex product catalogs, advanced pricing rules, and scalable infrastructure. Its open-source version is inventory tracking and marketing tools.

Features:

  • Advanced customization options
  • Scalable for large businesses
  • Multi-language and multi-currency support
  • Extensive third-party integrations
  • Robust security features

Why Choose Magento?
Magento is best for businesses with unique requirements and a higher budget. It offers unparalleled flexibility and scalability.

Pricing: Custom pricing based on your needs.

8. Zyro

Zyro is headquartered in Kaunas, Lithuania. It is a budget-friendly online store builder designed for small businesses. Zyro allows entrepreneurs to set up quickly with its easy-to-use drag-and-drop editor, AI-powered tools, and responsive templates. While it lacks some advanced eCommerce features, it covers the basics like payment integration, inventory tracking, and marketing tools.

Features:

  • AI tools for store design and content
  • Drag-and-drop builder
  • Affordable pricing
  • SEO and marketing tools
  • Mobile-friendly designs

Why Choose Zyro?
Zyro is perfect for startups and individuals on a tight budget. Its AI-powered features make building a store quick and easy.

Pricing: Starts at $11.99 per month.

9. Weebly eCommerce

Weebly, now owned by Square, offers a straightforward platform for small businesses. The company was founded in San Francisco, California, USA. It is developed for easy setup with drag-and-drop functionality and offers basic eCommerce tools such as payment processing and inventory management.

Features:

  • Simple drag-and-drop editor
  • Integrated payment processing
  • Inventory management tools
  • Mobile-friendly designs
  • Affordable pricing

Why Choose Weebly eCommerce?
Weebly is ideal for entrepreneurs who want a no-frills platform to start selling online quickly.

Pricing: Starts at $12 per month.

10. Shopify Plus

Shopify Plus, like its parent platform Shopify, is headquartered in Ottawa, Canada. It’s designed for enterprise businesses handling high transaction volumes and global sales. Shopify Plus offers advanced customization, automation tools, and dedicated support. With features like multi-currency options and wholesale portals, Shopify Plus is perfect for scaling internationally.

Features:

  • Customizable checkout options
  • Advanced reporting tools
  • Automation features
  • Scalable for large businesses
  • Dedicated support team

Why Choose Shopify Plus?
Shopify Plus is designed for businesses that need enterprise-grade solutions. It’s perfect for handling thousands of transactions daily.

Pricing: Starts at $2,000 per month.

Best Online Store Builders in 2025 at a Glance

PlatformBest For
ShopifySmall to large businesses, multi-channel selling, and ease of use.
Wix eCommerceBeginners, creative businesses, and visually appealing store designs.
BigCommerceLarge-scale businesses, advanced SEO tools, and scalability.
SquarespaceCreative professionals and businesses focused on design and branding.
WooCommerceSelf-hosted WordPress users who want flexibility and customization.
ZyroBudget-friendly small businesses and basic online stores.
EcwidAdding eCommerce to existing websites or social media platforms.
Magento (Adobe Commerce)Enterprise-level eCommerce with complex product catalogs and high scalability.
Weebly eCommerceSmall businesses looking for a simple and affordable solution.
Shopify PlusEnterprise businesses with high transaction volumes and international sales.

How to Choose the Best Online Store Builder

To pick the right platform, consider the following:

  • Your Budget: Some platforms have free plans, while others are more expensive.
  • Ease of Use: Look for a platform with an intuitive interface.
  • Features Needed: Ensure the builder offers the features you need, such as SEO tools or multi-channel selling.
  • Scalability: Choose a platform that can grow with your business.

FAQs About the Best Online Store Builders

What’s the easiest online store builder?

As a beginner, one should opt for Wix eCommerce or Squarespace, which usually are considered easy to use as they provide their users with a drag-and-drop editor and user-friendly interface.

Which is the best online store builder for small businesses?

For small businesses, Shopify, Ecwid, and Weebly eCommerce are excellent options. They are affordable, easy to use, and provide essential tools for starting and growing a small online store.

Can I build an online store for free?

Yes, platforms like Ecwid and WooCommerce offer free plans. However, you may need to pay for hosting, domain names, or additional features depending on your needs.

What is the best platform for a large-scale eCommerce store?

For large-scale businesses, BigCommerce, Shopify Plus, and Magento (Adobe Commerce) are ideal. They offer advanced tools for scalability, analytics, and handling high transaction volumes.

Which online store builder is best for SEO?

BigCommerce, Shopify, and WooCommerce are known for their robust SEO capabilities. They provide tools to optimize your store for search engines and improve visibility.

Do I need to be a programmer to use an online store builder?

No, the majority of modern platforms like Wix eCommerce, Squarespace, and Shopify do not require any coding skills. They provide easy-to-use tools and pre-designed templates.

Can I sell on social media using these e-commerce store platforms?

Yes, many of the platforms like Shopify, BigCommerce, and Ecwid allow you to sell on multiple channels. You can connect your store to platforms like Instagram, Facebook, and TikTok for greater audience reach.

How much does it cost to run an online store?

It depends on the platform and extra services you will need. The cheapest basic plans are $11.99 per month (for example, Zyro), while advanced enterprise solutions, such as Shopify Plus, may cost $2,000 or more per month.

Are these online store platforms secure for online payments?

Yes, most platforms have built-in security features like SSL certificates and PCI compliance to ensure secure transactions for your customers.

Can I switch platforms after building my store?

Yes, you can switch platforms, but it may require effort to migrate data, products, and designs. Some platforms provide migration tools to simplify the process.

Which platform is best for creative businesses?

Squarespace is the go-to platform for artists, photographers, and designers. This is mainly because of the incredible templates, but also its focus on being a visual powerhouse.

What is the difference between Hosted versus Self-hosted?

Hosted platforms like Shopify or Wix handle all hosting and technical details for you.
Self-hosted platforms such as WooCommerce need you to be in charge of the hosting, as well as other technical elements.

Third-party apps-how do I use them with these platforms?

Yes, most platforms, such as Shopify and BigCommerce, offer app stores where you can find tools for marketing, inventory management, and analytics.

What features should I prioritize in an online store builder?

Look for features like customizable templates, mobile optimization, SEO tools, payment gateways, and integration options with social media and marketplaces.

Is it possible to sell digital products using these platforms?

Absolutely. Platforms like Shopify, WooCommerce, and Wix support selling digital products, including eBooks, courses, and software.

Do these platforms offer mobile-friendly stores?

Yes, all major platforms in 2025, including Shopify, Wix, and Squarespace, ensure that stores are mobile-responsive to provide a seamless shopping experience.

Which platform is best for a global business?

BigCommerce, Shopify Plus, and Magento are excellent for global businesses as they support multiple languages, currencies, and international payment options.

Can I get customer support for my online store?

Yes, most platforms offer 24/7 customer support through live chat, email, or phone. Some also have extensive help centers and community forums for troubleshooting.

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