The shoe laundry business concept is new. For a person living in a metro city where the population densities of ultra-busy people are high, a shoe laundry will be a perfect business idea for him.
The awareness of hygiene and footwear care is increasing day-by-day among people. Everyone wants to have clean shoes, mainly sports shoes after every use. But actually, most of us don’t know how to clean it properly.
One can start this business by buying a franchise or can initiate as home-based with low start-up capital. The shoe laundry business includes the services of collecting shoes, getting them cleaned and repaired if required, making delivery of the shoes at the client’s doorsteps, and getting the payments.
Shoe Laundry Business Business Plan Guide for Beginners
Here are the 8 steps to start a profitable shoe laundry business:
1. Understand the Local Market
Before starting a shoe laundry, it is extremely important to know the local market. Generally, this business flourishes in big cities having high-end customers. Conduct market research and gather information regarding the market size, trends, and local competition. Based on the information, plan the business and explore the opportunities.
2. Decide on Your Target Market
Initially, it is most important to select a niche target audience, whom you will be catering to. Broadly you categorize the shoe-care market into formal, casual, sneakers, and sports shoes. When you create customer confidence in any of the niches, then you can scale it up at the appropriate time.
3. Name Your Business
Choosing the right name is another very important factor for a successful business. Your name must be catchy and attractive so that customers can easily relate to your services.
You can check our guide on how to name a business.
4. Shoe Laundry Business Plan
It is important to have a detailed business plan before you start this business. Before go into the shoe laundry business, write down the entire process (SOP) about how you are going to give services to your clients.
Determine who will be your target audience and how you will going to promote your business. Also, calculate a start-up budget and expected revenue return.
Some of the basic aspects your shoe laundry business plan must address are the following:
- What are the startup and recurring costs?
- Your target customers
- Pricing strategy
- Where and how to sell shoe laundry services?
5. Licenses & Permits
As with any other business, the shoe wash business will also require licenses to operate in your locality. Check with the local authority, and procure the permits needed to start and run.
Do not forget to register your business if you are looking to run a hassle-free legally compliant business venture. Every state and country provides different company formation structures. However, if you are a beginner with a low budget, the proprietorship is the most popular option.
6. Shoe Laundry Setup – Tools & Equipment
To start a shoe laundry, you will need to have space for laundry operation. Consider having some workspace for office operations like getting an order, delivery schedule, billing, etc. You will need to have some equipment like a shoe-washing-machine, drying machine, etc.
Procure machinery as per your requirement from reliable suppliers. Customized machines are available in the market. Also, you will need to have cleaning solutions. Different type of solution is required for different kind of shoes.
7. Hire Skilled Manpower
Hire professional manpower for shoe cleaning. As this is a service industry, getting success is all about making customers satisfied with a good quality job while sticking to the timeline. Hire experienced manpower that has adequate knowledge about shoe cleaning.
Also, Check: How to Start Laundry and Dry Cleaning Business
8. Promote Your Shoe Laundry Business
Start advertising locally to let your customers know about your service. Create a website detailing the services you are offering.
Also, initiate an online order system where people can get an instant quotation of their specific requirements and can ask to collect. The hotel industry can be a very good client base for your shoe laundry business. Contact them with your entire service range and price module.