Are you planning to start a hair salon business from home? Well If so then you’re in the right spot.
A hair salon from home is much like any other small business that requires long hours, hard effort, insight, study, and proper guidance.
That is why we have here in this article we will be discussing everything that you need to know so that you can easily start a home-based hair salon business.
By the end of this article you will be able to:
- Start a hair salon business from home
- Know about the best home hair salon business practices
- Understand how you can promote your hair salon business from home
14 Steps to Start a Home-Based Hair Salon Business
1. Set Your Goals
Let’s start by first understanding the reason for which you are undertaking this journey.
There will be a lot of decisions and planning that you will need to do in the forthcoming steps. Writing down your goals will help you stay on track.
Think and reflect on why you want to start a hair salon business from home.
Are you doing it for an added income? Is your passion drive you? Do you have extra time which you want to utilize?
The answer lies within you, you just have to realize it.
2. Understand the Hair Salon Industry
Now that you know why you are wanting to start your home salon, it is time to understand this industry well.
You ought to know the inside outs of the home hair salon industry before you start. These are some of the ground rules before diving into any business.
Read and learn, ask and listen. This is what you are going to need to do to understand what it takes to make a home salon successful.
Conduct market research to get to know your target audience, their age, and their gender.
Know your customer, their taste, style, and everything else you can.
3. Research if It Is Profitable To Start A Home Hair Salon Business
When starting your home hair salon it is important to know if it is going to work.
This is important because, before jumping in and investing your hard work and time, you would want to know if it is going to be profitable in the first place.
You will need to ask people who have been in the home hair salon business for a long time about it. Also, ask them about the majority of their customers and their type.
This will give you an idea of the type of hair salon you will need to open.
Also learn about the most active seasons, trends, and more so that you can tailor your business accordingly.
4. Write a Business Plan
Now you know enough to write down a home hair salon business plan. This is going to be the most important step in your journey. So take your time and analyze well.
You must go into every detail and foresee the future. If it seems overwhelming you may ask a friend who has prior experience writing business plans.
The alternative is to write down everything you can think of and follow along with this article and fill in the blanks as we go along.
5. Find a Niche
In general hair salons are beauty establishments that provide a variety of services. A salon can provide a wide range of services to its customers.
Haircare, hair cuts, hair treatments, and hair cosmetics are the four major areas. You must select one or more categories that correspond to your experience and current trends.
It is advisable not to choose more than one from the above list, this is because you will be working alone(most probable) and will not be able to specialize in many.
Choose one, specialize in it, and make it your own, so that someone wanting the service will choose you above others.
6. Select Services
The final step is to create a menu for your home hair salon. You must give the most basic services because that is what the majority of clients would need.
A smart menu card with your home salon’s logo acts as branding and helps to increase item sales.
Remember that if each service is described, clients will be more likely to avail of the service.
While deciding on the menu card, remember to keep in mind the niche that you have selected and do not go away from it.
Also, it is very important to keep your services at par with market rates and not make them too expensive.
7. Choose a Suitable Location
Next, it is time to choose the location of your house in which the home hair salon should be set up. Try to choose a place that is easily accessible from the front door. Make sure to keep the room airy and clean.
Remove any undesirable furniture and keep the environment friendly and comfortable, also make sure that the room has windows to let natural light in. The room should not be too small or too large. A too-small room will make you seem unprofessional, while a room too large will be difficult for you to manage.
8. Decide on the Business Hours
You will need to decide on the timings or your working hours. This is a common mistake people starting a home hair salon business do.
A time must be fixed at which you are sure that you will be free. To do this you will need to look at your daily schedule and find out when is that time.
You might have a different job, have home chores to do, have a family to take care of, and have children to manage.
But when it comes to your home hair salon, during its business hours, you cannot give time to any of that. Hence, analyze your day and come up with your business hours.
9. Register Your Hair Salon Business
One of the most critical steps, when you are going to start a hair salon business from home, is to register it.
It’s ideal if you form it as a limited liability corporation (LLC).
Although there are other alternatives for the formation of a business entity type, a Limited Liability Corporation is by far the most practical option for most new firms.
The great feature of establishing an LLC is that it protects you from financial liability in the event of a business issue.
Your personal belongings will be secure.
We strongly suggest you seek legal guidance if you’re unsure if the company structure is acceptable for your home hair salon.
10. Arrange the Equipment Needed
The next step is to acquire the equipment which you will need. Remember, the extent of your services will be determined by your equipment.
The essentials of a home beauty salon are a few items that you either already have or can purchase for nearly nothing if you buy them secondhand.
These are the main items you’ll need to start a hair salon business from home:
- Sinks
- Salon Chair
- Dryers
- Capes For The Hair
- Blankets
- Brush
- Combs
- Gloves
- Shaving Products
- Scissor
- Prim Rods
You may additionally require the following services-related equipment in addition to the above-mentioned equipment:
- Straightening iron
- Curling iron
- Steamer
11. Cost of Starting a Hair Salon From Home
When you are starting from home, the biggest advantage is that you will be saving a lot of money that would otherwise go for rent.
If you aren’t skilled at hairdressing you can easily learn it from many free online learning platforms. However, if you are a skilled hairdresser but do not have the equipment, you can start by purchasing the basics.
The major investment cost will be the price of buying salon chairs. A new salon chair on average starts from $200. You can further decrease the cost simply by renting a salon chair or buying it second-hand.
Most of the other items, you should already have or buy for very little money. So, the total amount will mostly depend on the number of chairs you wish to install.
Therefore, for a seating accommodation of 1 person, the estimated total cost to start a home-based hair salon business will be in the range of $500 to $1000.
12. Come Up With A Home Hair Salon Name & Logo
You surely have a reasonable amount of knowledge about how to start a hair salon business from home by now.
The next step is to give it a name!
When naming your company, there are several things to think about.
We recommend reading a special post on the best names for hair salons if you want a more in-depth understanding of what they are.
You’ll also need to create a logo for your home hair salon at this point. You may either hire a professional or do it yourself.
Simply ensure that the logo complements your home salon’s name and niche.
13. Trademark Your Home Hair Salon Business
After you’ve decided on a name, the following step is to see whether it’s available and register it as a trademark.
You may get this information on the website of your government’s department of trade and commerce.
We can’t include all of them here because each nation has its webpage for this.
The USPTO website is for the United States, the Canadian trademark library is for Canada, and the IPO website is for the United Kingdom.
After you’ve performed your home salon name search and discovered that it’s available, register it under your ownership as soon as possible.
14. Promote Your Home-Based Hair Salon Business
Even if you have the ideal business strategy, if you don’t reach out to more people, your home hair salon will fail to establish a name for itself. Hence, promotions.
Yes, promotions are critical for every firm that wishes to expand, thrive, and finally become successful.
Here are some promotion ideas and tactics to help you advertise your hair salon business:
a) Select A Home Hair Salon Business Name
Selecting a name for your home hair salon should be done with diligence.
Because home hair salons rely on customers to make them successful, being able to influence them is critical.
One simple and quick approach to impact consumer behavior is to name your home salon correctly.
The name should be eye-catching and distinctive while also being easily recognized.
Check out our article on how to make your business name SEO-friendly to choose a name that will be easily promoted by search engines.
b) Choose A Logo For Your Home Hair Salon Business
One of the most powerful yet simple-to-implement advertising techniques is the creation of a logo.
Your logo, along with your business name, will be the public face of the brand.
These are crucial first points of interaction with customers that shape your home hair salon’s image.
We recommend that you have a look at our article for a more in-depth look at how to create a logo for your business.
c) Make A Home Hair Salon Business Slogan
Creating a slogan is another free-of-cost method with which you can promote your home hair salon business.
The flavor of the name of your business and its logo are always included in the slogan.
These draw attention to the brand name by making it more intriguing, and distinctive.
Make things as simple as possible.
It must be memorable and simple to recall. The slogan’s concept should correspond to the home hair salon’s name and logo.
Please read through our in-depth article on how to create the perfect business slogan for more information.
d) Create A Website For Your Home Hair Salon Business
Nowadays, you can easily create a website at almost no cost.
There are multiple such platforms available with which you can start a blog or even an eCommerce website free of cost.
Every salon has to have a website. Hence so should a home hair salon business.
This website would be your online showcase for all of your products, services, designs, and so on.
Try to pick a website (domain name) that is as close to your business as possible.
e) Have A Social Media Presence
The majority of the young individuals who will be targeted by your home hair salon are on social media.
Social media is one area wherein, if done correctly, will help you spread the word about your home hair salon very fast.
Create profiles and pages on all social media platforms, beginning with Facebook and Instagram.
Keep them active by constantly uploading and updating the profile with new materials and designs.
f) Hold Discounts And Sale
Another free-of-cost method to promote your home hair salon is to hold regular discounts.
You can advertise these discounts and give out limited-time coupons online on social media.
Discounts are very effective in building brand loyalty and trust.
Make sure to have discounts on only your top services which you are sure people will return and avail them at regular prices.
g) Have A Business Card
Digital interactions are less strong than interpersonal relationships.
When compared to receiving spammed emails, the experience is far more memorable and enjoyable.
Keeping this in mind, you should seriously consider producing a business card for your home hair salon.
It not only serves a practical and important purpose, but it also shows you and your home hair salon as serious, courteous, and trustworthy.
To learn more on how to create a business card, please read our dedicated article on it.
h) Distribute Brochures
Using a brochure as a promotion tool is a terrific, free-of-cost, easy-to-do way to spread the word about your home hair salon business.
It’s because you can easily distribute your brochures at events and occasions at mass.
Because you have more room to work with, you may not only include all of the required features like your name, logo, slogan, and contact information.
But leave some room to talk about your business, where it came from, what you specialize in, and so forth.
You can check out our article on how to make a brochure for your business if you wish to know more.
Frequently Asked Questions
Can I Start A Hair Salon Business From Home With No Money?
Yes, of course, as discussed above, you can easily start a hair salon business from home with no money if you already have the needed equipment.
Even if you have limited equipment, start the service for which you have the equipment.
If at all you have no equipment you can still start provided you’re doing the service for which no equipment is required.
You can borrow some of the easy-to-find needed equipment from friends and family and repay it to them later.
Do I Need to Select a Niche for My Home Hair Salon?
A home hair salon should concentrate on a specific niche because, you will not have the manpower, quality of service nor equipment, or space to cater to the whole of the hair salon industry.
Plus it will be easier for you to build interpersonal relationships with customers who have visited your home salon, helping in a constant influx of repeat customers.
Is it Profitable to Start a Hair Salon Business From Home?
Yes, it is very much possible to start a hair salon business from home and make it profitable.
All you have to do is have a well-planned out and detailed business plan. If you have read our article above you should be able to do so.
After the business plan is made, you must also properly implement it and manage it. If you are successful in doing so, you will surely have a profitable and flourishing home hair salon.
What is a Hair Salon Business From Home?
A hair salon from home is a small startup from individuals or a group of individuals who have created a setup for hair and salon services at home.
In general, these start with a low amount of capital and do not have a workforce other than themselves.
They are more pocket-friendly than conventional hair salon stores and have a niche selection of services in which they specialize.
How Can I Scale Up My Home Hair Salon?
You can enhance the quality and experience for the customers of your home hair salon free of cost by implementing some basic changes such as:
- Better Management With Client’s Scheduling
- Time Management For Minimizing Customer Waiting Time
- Proper Arrangement Of Equipments For Ease Of Access
- Better Behaviour And Friendliness
- Soothing And Calming Environment Giving Out Positive Vibes
Summary
Now that every step has been completed and we have given you enough advice. We’d want to make one final point.
Make sure to have a good time starting your home salon business. This is the most exciting and interesting part of your new adventure. We hope you enjoyed reading it as much as we enjoyed creating it for you.
Editorial Team at 99BusinessIdeas is a team of experts led by Rupak Chakrabarty with over 25 years of experience in starting and running small businesses. Started in 2010, 99BusinessIdeas is now one of the largest free small business resources in the industry.
